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Scott Ackerman Consulting

Fractional CFO | Finance and Strategy

Here’s a quick primer on how the e-commerce Order-to-Cash model works from a high level.

First the order comes in on the website, then there are two parallel processes for that run for each order.

  1. The first is the cash collection cycle–getting paid for the product.
  2. The second is the product fulfillment cycle–getting the product in the hands of the customer.

Here is a listing of services you will likely need

There are also back end accounting, inventory, CRM, and warehouse systems that keep everything connected and running in sync.